Welcome to Charmee — your everyday partner for comfort, protection, and confidence.

Our Story

Everyday care made simple, fresh, and comfortable.

Charmee is part of JS Unitrade Merchandise, Inc. (JSU), a trusted company committed to providing quality and accessible personal care products. With this foundation, Charmee continues to bring thoughtful solutions that help you feel fresh, comfortable, and cared for every day.

Our Story

We strive to provide the ultimate comfort and protection for most of our consumers’ feminine care needs. Our unique range of products aims to address key challenges during the menstrual cycle. From different pantyliner options and feminine pads for varying types of flow to feminine wipes that support healthy menstrual hygiene, Charmee enables women to feel confident, fresh, and clean all day, everyday.

Our Consumers

Thriving in social circles, developing their own identity, and finding their potential, our customers are young women who are ready to take on the world without any restrictions. They always want to look, feel, and be at their best while comfortably spending time with friends or setting out on adventures, big and small.

Why Choose

Why They Choose Charmee

Charmee supports you through every part of your day with protection you can rely on. No matter where you are or what you’re doing, you can feel comfortable, confident, and in control.

Leak Protection

Advanced absorbency keeps you dry and secure, so you can move without worry.

Freedom to Move

Stay active all day with pads designed for total flexibility and comfort—no restrictions, just confidence.

Soft & Gentle

Designed with airflow in mind to keep you fresh, cool, and comfortable wherever you go.

Breathable Comfort

Ultra-soft materials are kind to your skin, giving you a barely-there feel all day long.
Confidence, Wherever You Go

Made to keep up with every part of your day.

From busy mornings to late nights, Charmee is designed to move with you. Experience comfort, protection, and confidence in every moment—so nothing holds you back.

Charmee Pag-ibig Diaries

Every Girl Has a Story to Tell

Honest, heartfelt, and confidence-filled moments from Filipinas embracing every day with comfort, freshness, and self-love.
Young Filipina using a heating pad while reading to relieve menstrual cramps and stay comfortable during her period.

Period 101: What Every Girl Should Know About Her Menstrual Cycle 

Severe period pain is not always normal. Learn what to expect during your menstrual cycle, what's considered normal, and when it's time to see a doctor.
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Palawan High School female students joined the Project Roots kick off campaign of Charmee.

Empowering Girls One Charmee Napkin at a Time

Charmee turned Valentine's Day into a celebration of empowerment through Project Roots. Girls learned about sexual health, consent, and healthy relationships in engaging, age-appropriate sessions.
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A Filipina student in her puberty wearing a school uniform and a backpack walking through a school hallway

Puberty Changes in Girls: The 7 G’s Every Girl Should Know

"Nagdadalaga ka na!" You may have heard this before, but what does it really mean? If you're noticing white discharge or other new body changes, here's what to expect as you go through puberty.
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